has broader
sub property of: broaderTransitive
definition: Relates a concept to a concept that is more general in meaning.
comment: Broader concepts are typically rendered as parents in a concept hierarchy (tree).

Broadcasting Industry
notation: W.19.03
label: Rundfunksektor @de
preferred label: W.19.03 Rundfunksektor @de
preferred label: W.19.03 Broadcasting Industry
type: Thsys
type: Concept
narrower: Radio advertising

has related
sub property of: semanticRelation
definition: Relates a concept to a concept with which there is an associative semantic relationship.
comment: skos:related is disjoint with skos:broaderTransitive

Broadcasting finance
preferred label: Rundfunkfinanzierung @de
type: Descriptor
type: Concept
related: Radio advertising

alternative label
sub property of: label
definition: An alternative lexical label for a resource.
comment: The range of skos:altLabel is the class of RDF plain literals.
comment: skos:prefLabel, skos:altLabel and skos:hiddenLabel are pairwise disjoint properties.

Advertising media
preferred label: Werbeträger @de
type: Descriptor
type: Concept
narrower: Radio advertising

Radio advertising
type: Concept
broader: Advertising media
broader: Broadcasting Industry
broader: Marketing communications
is in scheme: STW Thesaurus for Economics
alternative label: Werbefunk @de
alternative label: Radiowerbung @de
alternative label: Radio commercial
related: Broadcasting finance
related: Radio broadcast
related: Radio industry
type: Descriptor
preferred label: Hörfunkwerbung @de
gvkppn: 091387310

Marketing communications
notation: B.07.04
label: Marketingkommunikation @de
preferred label: B.07.04 Marketingkommunikation @de
preferred label: B.07.04 Marketing communications
type: Thsys
type: Concept
narrower: Radio advertising

STW Thesaurus for Economics
type: Dataset
preferred label: Standard-Thesaurus Wirtschaft @de
type: ConceptScheme

Radio broadcast
preferred label: Hörfunk @de
type: Descriptor
type: Concept
related: Radio advertising

Radio industry
preferred label: Hörfunksender @de
type: Descriptor
type: Concept
related: Radio advertising

Concept
type: Class

preferred label
sub property of: label
definition: The preferred lexical label for a resource, in a given language.
comment: skos:prefLabel, skos:altLabel and skos:hiddenLabel are pairwise disjoint properties.
comment: The range of skos:prefLabel is the class of RDF plain literals.
comment: A resource has no more than one value of skos:prefLabel per language tag.

is in scheme
definition: Relates a resource (for example a concept) to a concept scheme in which it is included.

Descriptor
type: Class