Relates a concept to a concept that is more general in meaning.
Broader concepts are typically rendered as parents in a concept hierarchy (tree).
has broader
Markentransfer
Brand extension
Relates a concept to a concept with which there is an associative semantic relationship.
skos:related is disjoint with skos:broaderTransitive
has related
An alternative lexical label for a resource.
The range of skos:altLabel is the class of RDF plain literals.
skos:prefLabel, skos:altLabel and skos:hiddenLabel are pairwise disjoint properties.
alternative label
Produktprogramm
Product line
Concept
Dachmarke
Unternehmensmarke
Corporate branding
Master brand
Brand portfolio
Family brand
Familienmarke
Corporate brand
Markenfamilie
Umbrella brand
Markenarchitektur
Brand architecture
The preferred lexical label for a resource, in a given language.
The range of skos:prefLabel is the class of RDF plain literals.
A resource has no more than one value of skos:prefLabel per language tag.
preferred label
Relates a resource (for example a concept) to a concept scheme in which it is included.
is in scheme
Descriptor
Produktmanagement
Product management
B.07.02 Produktmanagement
B.07.02 Product management
Standard-Thesaurus Wirtschaft
STW Thesaurus for Economics