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Concept information

B Betriebswirtschaft > B.07 Marketing > B.07.04 Marketingkommunikation > Beschwerdemanagement
B Betriebswirtschaft > B.07 Marketing > B.07.04 Marketingkommunikation > Kundenservice > Beschwerdemanagement
... > B Betriebswirtschaft > B.07 Marketing > B.07.01 Marketingmanagement > Marketingmanagement > Kundenservice > Beschwerdemanagement

Preferred term

Beschwerdemanagement  

Type

  • Descriptor

Broader concept

Related concepts

Entry terms

  • Reklamation

In other languages

  • Complaint management

    English

  • Consumer complaints
  • Customer complaints

URI

http://zbw.eu/stw/descriptor/19134-5

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